"Asimon" the power of the coin

Beautiful design of the old Israeli pay phone coin as "Ana Bekoach" Pendant - A Jewish prayer .

YOYO32 is the registered brand name of a chic, contemporary and divine line of symbolic jewelry created by the acclaimed artist Yorini. Since it's beginning the jewelry became popular by stylists choosing to use it in their fashion shows. Recently Yorini was asked to design a special pendant for the final episode of the Israeli version of "project runway".

Yorini has exhibited and sold his works throughout Europe – in Basel, Frankfurt, London, Monte-Carlo and his native Tel-Aviv – and North America.

What is the Evil Eye?

Do you ever feel someone has the power to curse you with just a glance? The good news is, you are not alone. The bad news is, the Evil Eye, which is the superstitious belief that an envious stare can bring bad fortune, illness, or injury upon the gazed upon person, is perhaps too popular to be ignored.

From Mexico to Turkey to Tibet, thousands of seemingly dissimilar cultures...

For the full story on the Evil Eye press here.